For Business Owners
Sell Your Business Without Paying a 10% Commission.
The Complete Seller System for Owner-Led Exits
Your Process
The System That Guides You From Preparation to Close
Listing platforms generate interest. But managing NDAs, screening buyers, organizing due diligence, and navigating the transaction? That's where most owners get stuck. Built Equity provides the structure to manage all of it.
Preparation & Positioning
Buyer Management
Transaction Execution
Control Confidentiality
Manage who sees what with structured NDA workflows and gated information release.
Navigate Due Diligence
Organize documents, respond to requests, and move through diligence without losing momentum.
Increase Probability of Close
A disciplined process keeps deals on track through diligence, negotiation, and closing.
Built for real transactions — not adapted from generic business software.
You don't need a broker. You need a process.
Most owners don't fail because they can't find buyers. They fail because they don't have a system to manage the complexity.
Built Equity gives you that system — structured, professional, and under your control.
What We Do — And What We Don't
What We Provide
- Structured sale process framework
- Professional templates (NDA, CIM, LOI)
- Financial recast & SDE calculator
- Marketplace listing strategy
- Buyer screening workflow
- Transaction navigation guidance
- Direct communication tools
What We Don't Do
- We don't act as your representative in the transaction
- We don't charge a percentage of your sale
- We don't negotiate on your behalf
- We don't take over the buyer relationship
- We don't make decisions for you
We're not here to replace great brokers — we're here to give owners a real choice.
A Different Approach
Every seller's situation is different. For many, a structured process with direct control is the better fit.
How Selling With a Broker Usually Works
You give up control, transparency, and a significant portion of your proceeds.
How Built Equity Works
Your TimelineYou stay in control. You keep your proceeds. You run a professional process.
See The Savings
What Would a Broker Cost You?
Select your estimated sale price
Typical Broker Commission
Effective rate: 9.0% on a $2M sale
$180,000
Built Equity (Guided)
Flat fee — no percentage of your sale
$5,959
You Keep
Save 97% compared to a broker
$174,041
Pricing
Simple, Transparent Pricing
Flat fees. No commissions. No surprises.
Fully Structured Owner-Led Sale System
Develop your valuation and materials through a structured process with guided inputs and refinement.
What's Included
- Structured business questionnaire aligned with how buyers evaluate businesses
- Drafts developed from your inputs (CIM, teaser, financials)
- Valuation analysis based on recast financials and business fundamentals
- Structured prompts to position your business and present financials clearly
- Inline suggestions to improve clarity and consistency of buyer-facing materials
- Built-in guidance for managing buyer conversations and responding to common scenarios
Includes 12 months of platform access.
Get StartedNeed More Support?
For more complex transactions or businesses that need hands-on financial, tax, or legal guidance, we can connect you with a trusted advisor from our professional network.
Every plan includes a 30-day money-back guarantee — if you're not satisfied, get a full refund, no questions asked.
Latest Insights
Practical guidance for business owners navigating the exit process.
How Much Does a Business Broker Charge? What Sellers Should Know Before They Decide
Most business owners do not start by asking what a broker costs. They start by asking whether hiring one will actually improve their outcome. That is the right question.
How to Value Your Business Before You Sell
Most business owners have a number in their head. Whatever the source, that number often becomes the anchor — even when it has little to do with how buyers actually evaluate a business. A good valuation does not give you false confidence. It gives you clarity.
Sell Your Business Without a Broker: A Step-by-Step Guide for Owners
Most business owners assume that selling without a broker means going it alone. It does not. It means staying in control of a process that, with the right structure, many owners are fully capable of running themselves.
Ready to Take Control of Your Exit?
Build your business profile, go to market, and close on your terms — all at a flat fee with a 30-day money-back guarantee.
Get StartedNo commission. No broker. Just a better process.