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Valuation & Pricing
Valuation & Pricing 8 min
SDE vs. EBITDA: Which Valuation Method Is Right for Your Business?
Using the wrong earnings metric can undervalue your business by 20–40%. The choice between SDE and EBITDA determines what number a buyer anchors on, what multiple gets applied, and what your business ultimately sells for.
Ray MyersApr 19, 2026
Valuation & Pricing 16 min
How to Value Your Business Before You Sell
Business valuation multiples for small businesses typically range from 2–4x SDE or 3–6x EBITDA. Most business owners overestimate or underestimate by 30% or more. Here is how to calculate what your business is actually worth before going to market.
Ray MyersApr 5, 2026
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