
Valuation & Pricing
SDE or EBITDA: which number a buyer will use
Two ways of stating what a company earns, and they are not interchangeable. Which one applies to your business, and why the choice is about the buyer.

Valuation & Pricing
What your business is worth, and why the number moves
Normalized earnings, customer mix, recurring revenue and owner dependence — and how each one changes the figure a buyer can support.

Deal Preparation
Where to start if you are thinking about selling
The first step is private, it costs nothing, and it is not finding a buyer. What to work out before you tell anyone.
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